Michigan Ross School of Business Offers Four New Executive Education Programs
The University of Michigan Ross School of Business announced recently that it will offer four new executive education programs focused on four key themes: successfully building sustainable, scalable businesses in emerging markets; strategic marketing in the digital age; using customer-centric innovation to design solutions for everyday business challenges; and business-driven problem solving.
Melanie Weaver Barnett, Michigan Ross’ Chief Executive Education Officer, comments, “These new offerings are designed to serve a wide variety of companies and their top executives as they navigate a new generation of business opportunities and roadblocks. The program participants have the opportunity to work with a diverse group of executives that are seeking to transform their organizations and sharpen their leadership skills as they bring more innovation, strategic thinking, business opportunities, and problem solving back to their organizations.”
The four new programs are:
* Strategic Marketing for the Digital Age – Offered in Ann Arbor or Hong Kong, this program explores how the digital age has led to new, innovative marketing opportunities and how companies can strategically harness digital marketing.
* Strategic Growth from the Base of the Pyramid – This program focuses on key strategies, frameworks, and processes essential for companies to build sustainable, scalable business in emerging markets.
* Creating Impact Through Innovation – In the program, participants use evidence-based strategies and the bricolage process to learn ways to effectively instill a culture of innovation in their organizations.
* Enterprise Executive Program – In this program, participants will gain an understanding of current business models and will challenge held assumptions to build a logical, complete, and thoughtful process to assess and capitalize on future opportunities.
For more information on these programs, visit the Michigan Ross Web site.
Albert & Company International, Inc. is a one-stop shop for Executive Development and talent management. Our vision is to help individuals gain the knowledge they need to excel, thereby increasing their efficiency and productivity, leading to better organizational growth. For more information on this and many other courses in our extensive Executive Education database, the most comprehensive and complete of its kind, visit us on the Web at http://albertconsulting.com, or email us at info@albertconsulting.com.