University of California Berkeley Executive Education is offering a new program in 2020, Open Innovation for Leaders. The two-day program will be led by Faculty Director Henry Chesbrough, who created open innovation in 2003.
This program is designed for executives responsible for managing and executing innovation, senior R&D staff and managers, senior information system managers, business development managers, and others with “open innovation” in their job title or description. Participants will learn the major concepts behind open innovation and how to put these concepts to work.
* Business case for open innovation
* How to organize and manage open innovation
* Examples of open innovation in practice
* Sources of friction and failure in open innovation
* Role of intellectual property
* How to manage innovation in the next recession
* How to plan to manage/improve open innovation in one’s organization
Individuals who attend this program will take part in hands-on exercises, develop a personal innovation plan, and receive a free copy of Professor Chesbrough’s latest book, Open Innovation Results: Going Beyond the Hype and Getting Down to Business. They also have the option of a 90-day follow-up session with Professor Chesbrough to review progress.
For more information on this new program, visit Berkeley Executive Education online.
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